PPC Marketing
Engineering the conversion-tracking, attribution and ad-tech layer behind paid campaigns.
The full
picture.
What we do, what we don’t
We don’t run paid-media campaigns or manage Google Ads / Meta accounts — that’s media planning and buying, and there are specialists who do it better than a software engineering company should. What we do own is the engineering layer that makes paid advertising measurable and accountable: server-side conversion tracking (the parts iOS 14, Safari ITP, and consent-mode 2 broke), attribution platforms connecting ad spend to revenue across channels, ad-tech integrations (Meta Conversions API, GA4 measurement protocol, LinkedIn CAPI, TikTok Events API), and the analytics dashboards your marketing team can actually trust.
When to talk to us
If you’re working with a media agency and the data flowing back to them is wrong, broken, or covered in dark patterns, that’s us. If you’re building an ecommerce platform or SaaS product and the conversion infrastructure needs to be right from launch, that’s us. If you’re consolidating multiple campaign trackers into a single source of truth, that’s us. Drop a note on the contact page and we’ll scope it in a call.
Let's scope your
PPC Marketing project.
Book a free consultation with a senior engineer — you'll leave with a clear, no-obligation plan.